Бренд-менеджер з охорони здоров’я споживачів

SANOFI UKRAINE, one of the leading pharmaceutical companies, announces the position of Brand Manager Consumer HealthCare.

KEY RESPONSIBILITIES:

  • Define the priority business opportunities and elaborate annual strategic marketing plans for the assigned brands;
  • Develop and execute consumer-centric multi-channel advertising and promotion campaigns to ensure the strategic objectives achievement:
  • – monthly, quarterly and annual net sales values;
  • – monthly, quarterly and annual net contribution;
  • – previous period growth in both value (UAH) and volume (SKU’s);
  • – positive dynamics of market shares in both value (UAH) and volume (SKU’s);
  • Regularly monitor achievement of the established strategic objectives, assess effectiveness of the advertising, trade marketing and medical promotion campaigns, evaluate adequacy of the existing pricing policy;
  • Elaborate and cascade to the Trade Marketing Manager the key inputs needed for the development and implementation of the trade marketing strategy;
  • Elaborate accurate and timely demand sales forecasts;
  • Develop and execute HCP promotion plan including F2F/remote detailing toolkit; HCP events;
  • multi-channel engagement plan and ensure achievement of planned HCP prescriptions shares.

REQUIREMENTS:

  • Higher education – degree in Marketing is highly desirable;
  • Work experience: Minimum of 3 years of marketing experience within the OTC pharmaceutical or FMCG industry;
  • Advanced computer skills enabling freely navigate and use basic office applications;
  • English – fluent level is mandatory;
  • Proven leadership, communication, presentation, persuasion, analytical, project management, planning and organizational skills;
  • Stress resistant, ready to work in increased loads, change internal and external environment;
  • Flexibility, creativity, adaptability, pro-activity and emotional intelligence;
  • Ability to work cross-functionally:

COMPANY OFFERS:

  • Opportunities for professional and career growth;
  • Competitive remuneration and social package;
  • Products of high quality;
  • Work and development in a highly professional team.

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